On Thursday evening, while unconfirmed reports spread about an incident at Brown University, CNN’s Kaitlan Collins used social media, noting the confusion and guiding the public to her network’s 9pm newscast.
Even though CNN is certainly not a impeccable news source, her message seemed accurate to many. It remains one of the outlets where there exists grounded and largely trustworthy reporting – especially during fast-moving events such as the one taking place in the vicinity of a New Hampshire storage facility.
A Vulnerable State During a High-Stakes Tug-of-War
But CNN, now 45 years old, finds itself in a uncertain position as two massive media corporations compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the destiny of CNN has turned into a high-risk game of mergers and acquisitions, instead of as a question of what helps the information-seeking public.
“Here is one more case of the deep structural problems with roots in decades of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.
The debate about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a broader point.
“It gets presented as a business story with influential figures as the protagonists, but there is scant discussion of the public interest,” Pickard explained.
A Further Element: Political Influence
The network's predicament is complicated by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” adversary.
Recall the cries of “CNN sucks!” at Trump's rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now says that CNN needs new ownership. Many see this as a desire for ownership that will shield him from negative coverage and examination. That is one reason why he appears to favor Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to favor that bidder more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Future of Further Turmoil
It is important to note, if Netflix prevails, CNN and other cable outlets would first be carved out into a standalone company. This might be a welcome development to many at the network, but it’s not exactly a safe harbor. That arrangement could position CNN for yet another acquisition. The cycle continues.
In the view of Timothy Wu, a lot of this is illegal, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should block both deals.
“Each proposed deal would be harmful to the country, and both should be contested by anti-trust authorities,” Wu argued.
The Bigger Challenge and a Way Ahead
Regardless of the resolution regarding CNN, the bigger problem persists.
“What we have now is a highly system hostile to democracy, but we must resist learned helplessness,” Pickard noted. Policy decisions – originating in the 1930s and 1940s – helped to foster this hyper-commercialized monster, and new policy decisions can fix it.
Will that happen in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Change is a distant prospect now, but that is not to say it will be impossible forever.
Initiatives that bolster independent news organizations, aid local journalism, subsidize public media, and prevent the consolidation of media power in a handful of hands are not only possible – they are vital for a robust democracy.
In the world of media ownership, larger is not superior. And news organizations including CNN shouldn’t be pieces in the newest corporate chess match.